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Issue 19
It is the cynical rant issue and COUP says “Buy online advertising, damn it!”
with much frustration. Mark Esterhuysen talks about his infamous rant;
we highlight the biggest (and most annoying mistakes) that PRs make and
chat to Kim Schulze about the public reviewing or ‘pseudo-critting’ movies.
COUP considers the extent to which having a voice online has spurred us on
to be more aggressive than we might be in person, especially on Twitter.
We let rip about really annoying ads that aren’t really failures. Columnists,
Lili Radloff, Andile Mngxitama and Ivo Vegter talk about stirring controversy.
And much, much more ...
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to download the PDF version
Creative Space
Are you a photographer, designer, animator? There is a space for you in our magazine.
Submit your best work and we will showcase it for you. For more info contact
artwell@coup.co.za
Behind the ad
Ever wondered how adverts are made? Take a look at our Behind the Ad feature, where
we take a behind-the-scenes look at the production process of adverts. If you are
working on an ad that is beyond the ordinary, and would like to open a window on
the process, contact
info@coup.co.za
ISSN 2220-2080